The company has a certified sea area of 65.63 Mu for cultivation and currently boasts an annual production capacity of 15,000 tons of Yezo scallops, 500 tons of stichopus and 170 tons of disk abalones. The ecological sea bottom multiplication method is the main cultivation model of the company.
Upon receiving the fries, the cultivation enterprises will, based on the company plan, put a portion of the fries into the floating rafts for cultivation and release the rest into sea bottom for multiplication (this is the major cultivation model of the company.Sea bottom multiplication refers to the method of releasing the fries into sea bottom to allow them to multiply).The releasing of Yezo scallop fries requires special fish tanks to contain them. The fries should be manually and evenly released into sea waters suitable for sea bottom multiplication so that they can naturally sink down to the sea bottom. The fries of abalone and sea cucumber should be brought down to the sea bottom by divers with net bags and evenly released there. After the fry releasing, the company will organize investigations on the fries' growth monthly. The Marine Biotechnology Research and Development Department will be responsible for such investigations which are chiefly done by selecting different sea waters with released fries to trace and keep a record of the growth of the fries and the change of the waters' physical and chemical indicators. After releasing, the fries will entirely rely on the natural food of the sea bottom and there is no need for further fish food supply. The float rafts cultivation method resorts to artificial feeding and care to maintain a timely and sustained record of the numbers and growth of the fries.
The company currently has 4 aquatic processing plants and boasts an annual processing capacity of over 15,000 tons. The raw materials come from the self-made materials of the company and those produced with the so called ?¡ãfive to one" model. The major processing products include Yezo scallops, sea cucumbers, bay scallops, mussels, etc. The scallop processing often
includes the processes of cleaning, shell opening, sorting, sterilization, processing (frozen), weighing, packaging, etc. The company has introduced a complete quality control system and has passed the ISO9001 international quality control system certification. The processed aquatic products of the company conform to the conditions specified by the US Federal Sea Products HACCP and have gained the qualification for exporting aquatic products to EU member states while the instant food products have passed the QS certification. - Domestic and International Trade
The company has established its marketing center and various specialized departments including the International Trade Department, the Logistics Department, the Marketing Department, etc., and has added offices in key marketing areas to carry out classified management over the product sales and provide relevant services. The company also hires professional management consulting agencies to implement the ?¡ãblue leap project?¡À centering on the development of the marketing management model. This project aims at improving the marketing strategy, brand management, media integration and channel development, and carrying out special marketing trainings among the group members, management staff at all levels and marketing personnel, thus improving the marketing capacity of the company in an all-round manner.
The company is the largest enterprise engaged in the sea bottom multiplication of choice sea products with its major products enjoying a big market share in the domestic market. With its top quality, the brand has been awarded as one of ?¡ãChina's famous brands?¡À, thus exerting a strong brand influence and enjoying a high popularity. Since the establishment of the Jinbei (literally meaning Golden Scallop) Plaza, a year round supply with no interruption has been ensured. Meanwhile, with the ever
increasing coverage and influence of the market, the dealers of the company are also expanding rapidly. Based on the fact that the dealer group is expanding and the actual need for constantly expanding the market, the company adjusted and optimized the original structure and model of dealers, worked out new classified management and assessment measures, added a new batch of primary dealers in accordance with certain standards and market distribution which caused the number of primary dealers to increase from 4-7 to 18. Their markets distribute among major areas including Shenzhen, Guangzhou, north China, northeast China, Dalian, east China, central China, southwest China, etc. The number of the secondary dealers also increased from 30 to over 150. They work in more than 50 cities across China.The original situation with primary dealers concentrated in limited areas has been gradually changed. Meanwhile, the marketing area of the company has been expanded and the distributing capacity of the channels further improved.
The company also engages in freight and passenger transportations with the following facilities:
Three high speed passenger liners: Zhangzi Island (3600 HP, 200 Seats); Zhangzi Island No.2 (1500 HP, 120 Seats); Zhangzi Island No.3 (1000 HP, 80 Seats).One ro-ro ship: Zhangzi Island No.5 (1080 HP, 282 Seats, parking space for 4 vehicles).One ordinary passenger liner: Zhangzi Island No.4 (350 HP, 180 Seats).One live fish transport ship: Liaochang Fishing Transport No. 18009¡ê¡§720HP¡ê?420 tons¡ê?
The company possesses the Eastern Zhangzi Island Fishing Port with a 400-meter bulwark, 6 berths (the largest one boasts a capacity of 2000 tons), a 1000-ton ice house, a 2000-ton ice house and a gas station; the Sandbag Passenger and Cargo Port with 2 jetty-berths, 1 set berth (the largest berth has a capacity of 1000 tons), an annual passenger transportation capacity of over 100,000 persons and an annual cargo throughput of 146,000 tons; the Dahao Island Port with a 500-ton class jetty-berth; the Xiaohao Island Port with a 200-ton class jetty terminal and the Dalian Island Port with a 200-ton class jetty terminal